This Privacy Policy describes the privacy practices of Steinway, Inc. d/b/a Steinway & Sons and our subsidiaries and affiliates (collectively, “Steinway”, “we”, “us”, or “our”) in connection with your interactions with Steinway and Steinway-owned retail stores, and our websites and mobile apps that link to this Privacy Policy. Steinway may provide additional or supplemental privacy notices to individuals at the time we collect their data, which will govern how we may process the information provided at that time.
This Privacy Policy does not apply to your interactions with Steinway authorized dealers and the showrooms they operate. Please note that when you make an inquiry about Steinway showrooms in person or online, we will share your details with Steinway showrooms in your desired location, including showrooms operated by Steinway authorized dealers.
We provide important information for individuals located in the European Union here.
We provide important information for California residents here.
CONTENTS
Personal Information We Collect
Cookies and Similar Technologies
How We Use Your Personal Information
How We Share Your Personal Information
Sensitive Personal Information
In connection with our products and services, we may collect information about consumers, piano teachers, piano technicians, performers and other individuals.
Information you give us
You may provide personal information to us when you use our websites or mobile apps, visit our showrooms, call us, visit our social media pages or otherwise communicate with us. This information may include:
Information we obtain from third parties
We may collect personal information from Steinway dealers, such as information about a purchase you make through a Steinway dealer. We may also use a variety of third-party services to help organize our events. The information you provide to those third parties is subject to their privacy policies, and any information we receive from them is subject to this Privacy Policy.
We may also maintain pages for Steinway and our products and services on a variety of third-party platforms, such as Facebook, Twitter, Google+, YouTube, Instagram, and other social networking services. When you interact with our pages on those third-party platforms, the third party’s privacy policy will govern your interactions on the relevant platform. If the third-party platform provides us with information about our pages on those platforms or your interactions with them, we will treat that information in accordance with this Privacy Policy.
Information automatically collected
When you access our websites and mobile apps, we, our service providers and our business partners may automatically log information about you, your computer or mobile device, and your online activity:
Like many companies online, we use services provided by third parties that use tracking technology. These services rely on tracking technologies – such as cookies – to collect directly from your device information about your browsing activities, your interactions with websites, and the device you are using to connect to the Internet. There are a number of ways to opt out of having your online activity and device data collected through these services, which we have summarized below:
Note that because many of these opt-out mechanisms are specific to the device or browser on which you exercise them, you will need to opt out on every browser and device that you use.
To provide our products and services
We use the personal information we collect to:
To market our products and services to you
We may send you Steinway-related marketing communications. Our marketing communications may be tailored to you and your interests. You will have the ability to opt out of such communications as described below.
To comply with law
We use your personal information as we believe necessary or appropriate to comply with applicable laws, lawful requests and legal process, such as to respond to subpoenas or requests from government authorities.
With your consent
We will request your consent to use your personal information where required by law, such as where we use certain cookies or similar technologies or would like to send you certain marketing messages. If we request your consent to use your personal information, you have the right to withdraw your consent at any time in the manner indicated when we requested the consent or by contacting us. If you have consented to receive marketing communications from our third party partners, you may withdraw your consent by contacting those partners directly.
To create anonymous data for analytics
We may create aggregated, de-identified or anonymous data from your personal information and other individuals whose personal information we collect. and use that data for our lawful business purposes, including to analyze and improve the service.
For compliance, fraud prevention and safety
We use your personal information as we believe necessary or appropriate to (a) enforce our terms and conditions; (b) protect our rights, privacy, safety or property, and/or that of you or others; and (c) protect, investigate and deter against fraudulent, harmful, unauthorized, unethical or illegal activity.
Update, Correct or Delete Your Information
If you have an account with us, you may be able to update your information in the account. You may also contact us at info@steinway.com to update or correct the personal information Steinway maintains about you, or if you have additional requests or questions.
Marketing communications
You may opt out of marketing-related emails by clicking on a link at the bottom of each such email, by contacting us at info@steinway.com or, if applicable, logging in and changing your account settings. You may continue to receive service-related and other non-marketing emails.
Targeted advertising
See the Online Tracking Guide to learn how to opt out of targeted advertising.
Choosing not to share your personal information
Where we are required by law to collect your personal information, or where we need your personal information in order to provide services to you, if you do not provide this information when requested (or you later ask to delete it), we may not be able to provide you with our services.
The security of your personal information is important to us. We take a number of organizational, technical and physical measures designed to protect the personal information we collect, both during transmission and once we receive it. However, no security safeguards are completely effective, and we cannot guarantee the security of your information.
Our websites and mobile apps are not directed to children under 16. If a parent or guardian becomes aware that his or her child has provided us with information without their consent, he or she should contact us. We will delete such information from our files as soon as reasonably practicable.
We ask that you not share with us any sensitive personal information (e.g., social security numbers, information related to racial or ethnic origin, political opinions, religion or other beliefs, health, biometrics or genetic characteristics, criminal background or trade union membership). If you become aware that you have shared sensitive personal information with us, please let us know, and we will delete it.
Steinway is headquartered in the United States and has service providers in other countries, and your personal information may be transferred to the United States or other locations outside of your state, province, country or other governmental jurisdiction where privacy laws may not be as protective as those in your jurisdiction.
European users should read the important information provided here about transfer of personal information outside of the European Economic Area.
Our websites and mobile apps may contain links to other websites and services. These links are not an endorsement, authorization or representation that we are affiliated with that third party. We do not exercise control over third-party websites or services, and are not responsible for their actions. Other websites and services may follow different rules regarding the use or disclosure of the personal information you submit to them. We encourage you to read the privacy policies of the other websites you visit and services you use.
We reserve the right to modify this Privacy Policy at any time. We encourage you to periodically review this page for the latest information on our privacy practices. If we make material changes to this Privacy Policy, we will notify you by updating the date of this Privacy Policy and posting it on our websites and in the app stores. We may also notify you by mail or via our apps.
Any modifications to this Privacy Policy will be effective upon our posting of the new terms. Your continued use of our services after the posting of any modified Privacy Policy indicates your acceptance of the terms of the modified Privacy Policy.
If you have any questions or concerns at all about our Privacy Policy, please feel free to email us at info@steinway.com or write to us at:
In addition, individuals who are located in the European Union may contact us by mail at:
Personal information
References to “personal information” in this Privacy Policy are equivalent to “personal data” governed by European data protection legislation.
Controller
Steinway & Sons is the controller of your personal information for purposes of European data protection legislation. See the Contact Us section above for contact details.
Legal bases for processing
We use your personal information only as permitted by law. We are required to inform you of the legal bases of our processing of your personal information, which are described in the table below. If you have questions about the legal basis of how we process your personal information, contact us at info@steinway.com.
Processing purpose
Legal basis
To provide our products and services
Where we have an agreement governing this purpose, processing is necessary to perform the contract governing our provision of services or to take steps that you request prior to signing up for our services. In all other cases, these processing activities constitute our legitimate interests. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal information for our legitimate interests. We do not use your personal information for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
These processing activities constitute our legitimate interests. We make sure we consider and balance any potential impact on you (both positive and negative) and your rights before we process your personal information for our legitimate interests. We do not use your personal information for activities where our interests are overridden by the impact on you (unless we have your consent or are otherwise required or permitted to by law).
Processing is necessary to comply with our legal obligations
Processing is based on your consent. Where we rely on your consent you have the right to withdraw it anytime in the manner indicated in the Service or by contacting us at info@steinway.com.
Use for new purposes
We may use your personal information for reasons not described in this Privacy Policy where permitted by law and the reason is compatible with the purpose for which we collected the information. If we need to use your personal information for an unrelated purpose, we will notify you and explain the applicable legal basis.
Retention
We will only retain your personal information for as long as necessary to fulfil the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.
To determine the appropriate retention period for personal information, we consider the amount, nature, and sensitivity of the personal information, the potential risk of harm from unauthorized use or disclosure of your personal information, the purposes for which we process your personal information and whether we can achieve those purposes through other means, and the applicable legal requirements.
When we no longer require the personal information we may anonymize it (so that it can no longer be associated with you), in which case we may use this information indefinitely without further notice to you.
Your rights
European data protection laws give European users certain rights regarding their personal information. You may ask us to take the following actions in relation to your personal information that we hold:
You can submit these requests by email to info@steinway.com or our postal address provided above. We may request specific information from you to help us confirm your identity and process your request. Applicable law may require or permit us to decline your request. If we decline your request, we will tell you why, subject to legal restrictions. If you would like to submit a complaint about our use of your personal information or response to your requests regarding your personal information, you may contact us as described above or submit a complaint to the data protection regulator in your jurisdiction. You can find your data protection regulator here.
Cross-Border Data Transfer
Whenever we transfer your personal information out of the European Economic Area (“EEA”) to countries not deemed by the European Commission to provide an adequate level of personal information protection, we will transfer the information:
Please contact us if you want further information on the specific mechanism used by us when transferring your personal information out of the EEA.
We are required by the California Consumer Privacy Act of 2018 (“CCPA”) to provide to California residents an explanation of how we collect, use and share their personal Information, and of the rights and choices we offer California residents regarding our handling of their personal information.
This notice does not apply to information related to our business contacts, including piano teachers, piano technicians, and other professionals in our network.
Personal Information that We Collect, Use and Share
The chart below describes how we currently collect, use and share personal information, and how we have collected used and shared personal information over the past 12 months. This chart may not cover information you volunteer to us, such as in correspondence.
We do not sell personal information. As we explain above, we use cookies and other tracking technologies to analyze website traffic and facilitate advertising. If you would like to learn how you may opt out of our (and our third party advertising partners’) use of cookies and other tracking technologies, please review the instructions provided in the Online Tracking Guide.
Personal Information we collect
CCPA-defined categories of personal information (Definitions are available here)
Identifiers
Commercial information
Sources of personal information
Business / commercial purposes for which we may collect and use personal information
Data sharing
Shared with Steinway dealers at your direction
Shared with our network of professionals at your direction
Collected automatically by advertising partners
Personal Information we collect
CCPA-defined categories of personal information (Definitions are available here)
Commercial information
Inferences
Internet or Other Network
Geolocation
Sources of personal information
Business / commercial purposes for which we may collect and use personal information
Data sharing
None
Collected automatically by advertising partners
Please note that we may also disclose personal information with service providers and professional advisors, and in connection with business transfers or compliance.
California Residents' Privacy Rights
The CCPA grants California residents the following rights:
Please note that the CCPA limits these rights by, for example, prohibiting us from providing certain sensitive information in response to an access request and limiting the circumstances in which we must comply with a deletion request. If we deny your request, we will communicate our decision to you.
You are entitled to exercise the rights described above free from discrimination, as prohibited by the CCPA.
How to Submit a Request
Last updated 1/29/2020.